Online ads are collected by Wanted Analytics and reported each month through The Conference Board's Help Wanted OnLine (HWOL) data series. Job seekers can use the sorted online ads to target their search and speed up the process. Trackers of the economy also use the data as a source of real-time information about the job market.
The Help Wanted OnLine series is generated by having computers scan 16,000 Internet job boards, corporate boards, and smaller job sites daily and collect all the help wanted ads. Duplicated ads are removed and the remaining ads are identified by type according to standard occupational classifications when possible and by job location if listed in the advertisement.
The daily collection of ads for jobs in Oregon is filtered to remove bogus ads and posted on www.QualityInfo.org to provide real-time assistance for job seekers using the JobNET and Occupational Information Center tools.
In general, the larger the occupational group, the more ads there will be, but that's not always the case. Some occupational groups, like food preparation and serving related occupations, have few online ads relative to the total number of jobs in the group. Employers are likely advertising the openings offline or having a relatively easy time filling those jobs. Occupations with many ads relative to the number of jobs, like computer and mathematical, could indicate that employers are having a difficult time filling those positions.
Help wanted ads existed for jobs in all the major occupational groups, some of which are affected by seasonal hiring patterns. For example, there were only 124 online ads for farming, fishing, and forestry occupations. Advertising for these occupations typically peaks in the summer, and few employers are looking for farm workers in March.
|Demand for Computer and Healthcare Workers Remains Strong in Oregon|
|Online Help Wanted Advertisements (With Identified Occupations)|
|Computer and Mathematical||9,083||6,598||2,485||38%|
|Healthcare Practitioners and Technical||8,468||7,980||488||6%|
|Sales and Related||6,796||6,249||547||9%|
|Office and Administrative Support||6,021||5,172||849||16%|
|Business and Financial Operations||3,028||2,744||284||10%|
|Food Preparation and Serving Related||2,886||2,220||666||30%|
|Transportation and Material Moving||2,695||1,925||770||40%|
|Architecture and Engineering||2,471||2,175||296||14%|
|Installation, Maintenance, and Repair||2,049||1,800||249||14%|
|Personal Care and Service||1,478||1,282||196||15%|
|Arts, Design, Entertainment, Sports, and Media||1,390||1,117||273||24%|
|Building and Grounds Cleaning and Maintenance||1,218||810||408||50%|
|Construction and Extraction||1,124||758||366||48%|
|Education, Training, and Library||1,058||978||80||8%|
|Community and Social Services||1,057||1,230||-173||-14%|
|Life, Physical, and Social Science||482||364||118||32%|
|Farming, Fishing, and Forestry||124||74||50||68%|
|Note: Not seasonally adjusted|
|Source: Wanted Analytics|
Employers may also use one online ad to fill more than one vacancy, which would mean there are more vacancies than ads. Not all employers advertise their vacancies. They may simply hang a sign in the window or find new workers through an employment agency, also causing there to be more vacancies than ads.
Comparisons with job vacancy surveys conducted by the Oregon Employment Department over the last three years suggest that the HWOL series slightly overstates the number of vacancies. Since there is not necessarily a single vacancy for each and every online help wanted ad that is counted in HWOL, the series works better as an indicator of employers' demand for workers than it does as an estimate of the number of vacancies.
In contrast to the labor demand growth in Oregon and Idaho, the number of online ads for jobs in Nevada fell by 4 percent over the year. The weak demand for labor in Nevada helps explain why The Silver State has one of the highest unemployment rates in the country.Graph 1 shows the trend for Oregon's online advertisements since March 2006. The number of ads fell sharply at the start of the recession and continued to crash, bottoming out just before the recession ended. Even after dumping many of their ads early in the recession, employers were still posting over 32,000 help wanted ads in Oregon during the worst point of the downturn. Since late 2009, the number of Oregon job ads has grown steadily and approaching pre-recession levels.
|Oregon Saw the Fastest Growth in Ads Among Neighbors|
|HWOL Ads in Selected States, Seasonally Adjusted|
|Note: A single ad may sometimes be counted in more than one state.|
|Source: The Conference Bureau, Help Wanted OnLine (HWOL) Series|