OLMIS

Occupational Description

Determine the demand for products and services offered by a firm and its competitors and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

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Marketing Managers

Employment Outlook for Marketing Managers

Statewide Employment Analysis	2008 employment is estimated to be somewhat larger than the regional average. This occupation is expected to grow at a somewhat slower rate than the regional average. Total job openings are projected to be somewhat higher than the regional average. Reasonable employment opportunities exist for trained workers largely due to the need to fill replacement job openings.

Data Sources and Limitations

Current Employment Department Job Openings for Marketing Managers

There are 41 current openings for this occupation. Openings 1 through 26 are listed below.

Job Title	Date Posted	Location	Wage Offered
Marketing Coordinator	6/10/10	Portland	$35,000/yr to $42,000/yr DOE
Product Development Mgr I	6/5/10	Tigard
(Irc40004) Director of Americas Marketing	6/7/10	Beaverton	DOE
Senior Product Manager	6/16/10	Eugene	DOE
Marketing Performance Analyst Senior #18206	6/21/10	Portland	DOE
Marketing Manager	6/15/10	Longview	DOE
Account Manager - Pharmacy Benefits # 18230	6/30/10	Portland	DOE
Technology Program Mktg Mgr - (38)	6/25/10	Or,Hillsboro
Director, Product Management	7/1/10	Beaverton
Marketing Manager	7/14/10	Ashland	$50,000/yr
Market Development Manager	7/8/10	Eugene	DOE
Product Manager	7/8/10	Tualatin	DOE
Product Marketing Manager	7/6/10	Hillsboro	DOE
(10464) Product Marketing Manager	7/13/10	Portland	DOE
(10458) Product Line Manager I	7/13/10	Portland	DOE
Product Manager - Health and Wellness #18249	7/14/10	Portland	DOE
Senior Product Manager For Electronic Products	7/8/10	Portland	DOE
Director, Product Development	7/22/10	Lake Oswego
Marketing Manager	8/3/10	Beaverton
Creative Marketing Specialist	7/29/10	Tigard
(#10-150) Military Business Development Manager	7/28/10	Northern Virginia	$95,700/yr to $112,500/yr DOE
Product Marketing Manager (Fsa)(Qjl) # I P 11103	7/28/10	Portland	DOE
Business Segment Manager #10350	8/9/10	Milwaukie	$108,000/yr to $125,000/yr DOE
Corporate Marcom Manager - 1763	8/3/10	Hillsboro	$103,300/yr to $149,200/yr DOE
Senior Product Line Manager #10331	8/6/10	Milwaukie	DOE

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Job Openings from the Web for Marketing Managers

The following job openings have been automatically extracted from various sites across the Web. These links are provided as supplemental resources. However, the Employment Department cannot validate these openings nor endorse any of these external sites. Some of these jobs may no longer be open. In some cases, a single opening may be posted on multiple sites.

There are 224 current openings for this occupation. Openings 1 through 26 are listed below.

Job Title	Date Posted	Location	Employer
Director of Marketing	8/31/10		Willakenzie Estate
Business Development Leader	8/31/10	Portland	Environmental Fibers International Inc.
Licensee Director	8/31/10	Portland	Earth Advantage Institute
Social Media Marketing Director - Facebook, Twitter and Blogger	8/30/10	Beaverton	Sage
Marketing Manager - Optical Weapon Systems	8/30/10		JAL Energy & Utilities
ECONOMIC DEVELOPMENT MANAGER	8/30/10	Beaverton	City of Beaverton
Manager, Contact Strategy	8/30/10	Medford	Musician s Friend
Marketing / Communications Mgr Oregon Zoo	8/30/10	Portland	METRO
Sr. Manager Marketing Analytics	8/30/10	Medford	Musician s Friend
Customer Service & Call Centre Jobs	8/29/10
Retail Events Marketing Manager	8/29/10	Portland	adidas Group
Senior Product Manager - Everyday Iconics	8/29/10	Portland	adidas Group
NCAA Manager - Tennessee	8/29/10	Portland	adidas Group
Sports Marketing Manager - NCAA	8/29/10	Portland	adidas Group
Product Manager - NCAA Apparel	8/29/10	Portland	adidas Group
Business Unit Director – Basketball Go-to-Market	8/29/10	Portland	adidas Group
Digital Marketing Manager	8/29/10	Portland	adidas Group
Product Manager - Footlocker	8/29/10	Portland	adidas Group
Strategic Account Manager, Construction Segment (Northwest)	8/28/10	Portland
Management & Executive Jobs	8/27/10
Engineering Jobs	8/27/10	Lake Oswego
Director, Communications/Marketing	8/27/10	Portland	Cardno USA
Account Director - Creative Services	8/27/10	Medford	HARRY AND DAVID
Finance, Banking & Insurance Jobs	8/26/10
Mgr - Marketing & Communications, Ann Sacks	8/26/10	Portland	Kohler Co.

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State of Oregon License Information for Marketing Managers

No statewide license is required for this occupation.

Wages for Marketing Managers

Region	---------------- 2010 Wages ----------------
	Percentiles (hourly wages)					Avg Hourly ($/hr)	Avg Annual
	10th	25th	50th (median)	75th	90th	Avg Hourly ($/hr)	Avg Annual
Oregon Statewide	$22.88	$31.92	$47.22	$63.68	NA	$50.60	$105,253
Multnomah / Washington	26.13	35.32	51.61	67.03	NA	54.37	113,086
Marion / Polk / Yamhill	26.20	32.77	42.42	55.33	72.38	46.55	96,817
Benton / Lincoln / Linn	23.23	27.93	42.74	52.07	61.32	41.85	87,044
Lane	17.92	22.22	32.36	43.00	61.34	35.97	74,819
Douglas	29.54	32.64	37.02	49.16	65.64	41.82	86,987
Jackson / Josephine	24.17	29.30	37.26	48.50	59.02	40.60	84,444
Crook / Deschutes / Jefferson	23.06	29.95	41.43	54.83	65.21	43.89	91,287
Klamath / Lake	22.82	26.37	31.04	40.05	52.11	33.53	69,740
Clackamas	18.34	27.56	44.37	64.10	NA	49.25	102,434

Data Sources and Limitations

Regional Employment Projections for Marketing Managers

Region	Employment		Change	% Change	Projected Annual Openings
Region	2008	2018	Change	% Change	Growth	Replacement	Total
Oregon Statewide	2,869	3,080	211	7.4%	21	64	85
Multnomah / Washington	1,880	2,025	145	7.7%	15	42	57
Clackamas	310	339	29	9.4%	3	7	10
Lane	169	180	11	6.5%	1	4	5
Marion / Polk / Yamhill	159	176	17	10.7%	2	4	5
Jackson / Josephine	134	146	12	9.0%	1	3	4
Crook / Deschutes / Jefferson	81	92	11	13.6%	1	2	3
Benton / Lincoln / Linn	67	73	6	9.0%	1	2	2
Gilliam / Hood River / Sherman / Wheeler / Wasco	24	27	3	12.5%	0	1	1
Coos / Curry	19	20	1	5.3%	0	0	1
Klamath / Lake	13	13	0	0.0%	0	0	0
Douglas	11	12	1	9.1%	0	0	0
Morrow / Umatilla	11	14	3	27.3%	0	0	1
Clatsop / Columbia / Tillamook	10	12	2	20.0%	0	0	0
Baker / Union / Wallowa	3	3	0	0.0%	0	0	0

Replacement openings are caused by existing workers permanently leaving their occupation. Many additional job openings occur due to job changes within occupations.

Data Sources and Limitations

Industries of Employment for Marketing Managers

Industry Click links to view infoUSA employers	Ownership	2008 Employment
Total, All Industries	All	2,869
Total, All Industries	Private	2,783
Construction	Private	56
Construction of Buildings	Private	53
Nonresidential Building Construction	Private	36
Manufacturing	Private	704
Food Manufacturing	Private	28
Machinery Manufacturing	Private	73
Industrial Machinery Manufacturing	Private	38
Computer and Electronic Product Manufacturing	Private	447
Computer and Peripheral Equipment Manufacturing	Private	67
Semiconductor and Other Electronic Component Manufacturing	Private	281
Navigational, Measuring, Electromedical, and Control Instruments Manufacturing	Private	77
Miscellaneous Manufacturing	Private	38
Other Miscellaneous Manufacturing	Private	24
Wholesale Trade	Private	381
Merchant Wholesalers, Durable Goods	Private	143
Electrical and Electronic Goods Merchant Wholesalers	Private	41
Merchant Wholesalers, Nondurable Goods	Private	183
Apparel, Piece Goods, and Notions Merchant Wholesalers	Private	136
Wholesale Electronic Markets and Agents and Brokers	Private	55
Retail Trade	Private	34
Transportation and Warehousing	Private	25
Information	Private	328
Publishing Industries (except Internet)	Private	245
Newspaper, Periodical, Book, and Directory Publishers	Private	23
Software Publishers	Private	222
Telecommunications	Private	23
Internet Service Providers, Web Search Portals, and Data Processing Services	Private	31
Data Processing, Hosting, and Related Services	Private	31
Finance and Insurance	Private	245
Credit Intermediation and Related Activities	Private	100
Depository Credit Intermediation	Private	63
Nondepository Credit Intermediation	Private	24
Insurance Carriers and Related Activities	Private	98
Insurance Carriers	Private	75
Agencies, Brokerages, and Other Insurance Related Activities	Private	23
Real Estate and Rental and Leasing	Private	41
Real Estate	Private	27
Professional, Scientific, and Technical Services	Private	366
Legal Services	Private	29
Architectural, Engineering, and Related Services	Private	73
Computer Systems Design and Related Services	Private	76
Management, Scientific, and Technical Consulting Services	Private	35
Scientific Research and Development Services	Private	24
Advertising and Related Services	Private	68
Other Professional, Scientific, and Technical Services	Private	40
Management of Companies and Enterprises	Private	277
Administrative and Support and Waste Management and Remediation Services	Private	96
Administrative and Support Services	Private	95
Business Support Services	Private	35
Educational Services	Private	27
Health Care and Social Assistance	Private	55
Arts, Entertainment, and Recreation	Private	61
Performing Arts, Spectator Sports, and Related Industries	Private	32
Other Services (except Public Administration)	Private	60
Religious, Grantmaking, Civic, Professional, and Similar Organizations	Private	46
Business, Professional, Labor, Political, and Similar Organizations	Private	27
Total, All Industries	Local	54

Educational Requirements for Marketing Managers

Workers must have a bachelor's degree to gain the necessary skills for this occupation. However, those with a bachelor's degree and related work experience have a competitive advantage in this labor market.

Skills for Marketing Managers

Apply Mathematical Principles To Accounting, Bookkeeping Or Budgeting
Apply Mathematics To Statistical Modeling
Conduct Customer Surveys
Conduct Market Research
Conduct Staff Meeting
Develop Budgets
Develop Marketing Strategy
Develop Pricing Strategy
Develop Staffing Plan
Evaluate Advertising Promotions
Evaluate Information From Employment Interviews
Interact With Radio, Television, Print, Or Internet Media
Monitor Consumer And Marketing Trends
Obtain Information From Clients, Customers, Patients Or Others
Perform Organizational Accounting Or Budgeting
Perform Strategic And Tactical Planning
Provide Customer Service
Recognize Interrelationships Among Social Statistics And Indicators
Supervise Employees
Use Marketing Techniques
Use Project Management Techniques

Schools and Training Providers for Marketing Managers

The training providers listed below offer programs related to this occupation. This information is updated once per year. Anyone interested in a particular program should check with the training institution regarding its availability. Listing these training providers does not necessarily constitute or imply their endorsement, recommendation, or favoring by the State of Oregon.

Linfield College-Adult Degree Program 900 SE Baker McMinnville, OR 97128 Phone: (503) 883-2447 Programs of Training: Marketing/Marketing Management, General	Northwest Christian University 828 East 11th Avenue Eugene, OR 97401 Phone: (541) 343-1641 Programs of Training: Marketing/Marketing Management, General	University of Portland 5000 N Willamette Blvd Portland, OR 97203 Phone: (503) 943-7911 Programs of Training: Marketing/Marketing Management, General
Portland State University 724 SW Harrison Portland, OR 97201 Phone: (503) 725-4433 Programs of Training: Marketing/Marketing Management, General	Blue Mountain Community College 2411 NW Carden Ave Pendleton, OR 97801 Phone: (541) 276-1260 Programs of Training: Marketing/Marketing Management, General	Clackamas Community College 19600 South Molalla Ave Oregon City, OR 97045 Phone: (503) 657-6958 Programs of Training: Marketing/Marketing Management, General
Klamath Community College 7390 South Sixth Street Klamath Falls, OR 97603 Phone: (541) 882-3521 Programs of Training: Marketing/Marketing Management, General	Oregon State University 104 Kerr Administration Bldg. Corvallis, OR 97331 Phone: (541) 737-0123 Programs of Training: Apparel and Textile Marketing Management Consumer Merchandising/Retailing Management	Portland Community College 12000 SW 49th Avenue Portland, OR 97219 Phone: (503) 244-6111 Programs of Training: Marketing/Marketing Management, General
Cascade College 9101 E Burnside Street Portland, OR 97216 Phone: (503) 255-7060 Programs of Training: Marketing/Marketing Management, General	Oregon Institute of Technology - Klamath 3201 Campus Drive Klamath Falls, OR 97601 Phone: (541) 885-1000 Programs of Training: Marketing/Marketing Management, General	University of Oregon 110 Johnson Hall Eugene, OR 97403 Phone: (541) 346-3014 Programs of Training: Marketing/Marketing Management, General
Umpqua Community College 1140 College Rd. Roseburg, OR 97470 Phone: (541) 440-4600 Programs of Training: Marketing/Marketing Management, General	University of Phoenix-Oregon Campus 13221 SW 68th Parkway, Suite 500 Tigard, OR 97223 Phone: (877) 867-4748 Programs of Training: Marketing/Marketing Management, General	Columbia Gorge Community College 400 E Scenic Dr The Dalles, OR 97058 Phone: (541) 506-6011 Programs of Training: Marketing/Marketing Management, General

Career Pathway Roadmaps for Marketing Managers

These Oregon community colleges have defined career pathway roadmaps to facilitate entry into this occupation:

Related Occupations

The scores listed below indicates how closely the skills for Marketing Managers matches the occupation in the list. A score of 100% means the occupations have identical skill sets. A maximum of 10 occupations are displayed below.

Occupation	Skill Overlap
Advertising And Promotions Managers	32%

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