OLMIS

Occupational Description

Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, sales, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.

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Market Research Analysts

Employment Outlook for Market Research Analysts

Statewide Employment Analysis	2006 employment is estimated to be at about the statewide average. This occupation is expected to grow at about the statewide average. Total job openings are projected to be at about the statewide average. Reasonable employment opportunities exist for trained workers.

Data Sources and Limitations

Current Job Openings for Market Research Analysts

There are 17 current openings for this occupation. Openings 1 through 17 are listed below.

Job Title	Date Posted	Location	Wage Offered
Web Analyst 3	2/8/10	Grants Pass	DOE
Web Analyst 2	2/8/10	Grants Pass	DOE
Web Analyst 1	2/8/10	Grants Pass	DOE
(Irc39382) Content Analysis Business And Product Manager	2/8/10	Beaverton	DOE
Senior Research Assistant / Research Associate	2/6/10	Portland
Research Associate	2/5/10	Hermiston
Costing Analyst	2/5/10	Beaverton
Associate Developer, Core Performance Footwear	2/5/10	Portland
Research Associate	2/4/10	Portland
Senior Market Research Manager	2/3/10	Beaverton
Ecommerce Assistant	2/2/10	Hillsboro	DOE
Associate Tme - Dvt / 50212755	1/19/10	Wilsonville
Research Assistant I � Temporary	12/31/09	Portland
Director, Market Research	12/23/09	Beaverton
Strategic Planning Analyst, Corporate Strategy Development	12/22/09	Beaverton
Sales Operations Analyst #09-0080	12/4/09	Hillsboro	DOE
Senior Research Associate	11/17/09	Portland

State of Oregon License Information for Market Research Analysts

No statewide license is required for this occupation.

Wages for Market Research Analysts

Region	---------------- 2009 Wages ----------------
	Percentiles (hourly wages)					Avg Hourly ($/hr)	Avg Annual
	10th	25th	50th (median)	75th	90th	Avg Hourly ($/hr)	Avg Annual
Oregon Statewide	$16.12	$20.69	$31.45	$42.99	$60.67	$34.59	$71,954
Multnomah / Washington	16.22	20.94	33.24	45.32	64.70	35.92	74,715
Marion / Polk / Yamhill	15.51	22.36	27.98	36.26	40.38	29.09	60,512
Lane	11.62	14.43	19.57	27.17	39.71	24.43	50,822
Jackson / Josephine	17.48	20.62	24.84	38.14	50.64	29.82	62,033
Crook / Deschutes / Jefferson	19.19	21.04	23.58	27.61	30.53	24.00	49,915
Clackamas	17.67	21.69	29.31	38.20	47.93	30.76	63,969

Data Sources and Limitations

Regional Employment Projections for Market Research Analysts

Region	Employment		Change	% Change	Projected Annual Openings
Region	2006	2016	Change	% Change	Growth	Replacement	Total
Oregon Statewide	1,524	1,700	176	11.5%	18	42	59
Multnomah / Washington	1,131	1,254	123	10.9%	12	31	43
Clackamas	148	166	18	12.2%	2	4	6
Lane	87	108	21	24.1%	2	3	5
Marion / Polk / Yamhill	68	81	13	19.1%	1	2	3
Jackson / Josephine	37	40	3	8.1%	0	1	1
Crook / Deschutes / Jefferson	28	42	14	50.0%	1	1	2
Benton / Lincoln / Linn	27	28	1	3.7%	0	1	1
Clatsop / Columbia / Tillamook	7	7	0	0.0%	0	0	0
Klamath / Lake	5	7	2	40.0%	0	0	0
Morrow / Umatilla	5	6	1	20.0%	0	0	0
Coos / Curry	5	6	1	20.0%	0	0	0
Gilliam / Hood River / Sherman / Wheeler / Wasco	4	7	3	75.0%	0	0	0
Baker / Union / Wallowa	2	2	0	0.0%	0	0	0
Grant / Harney / Malheur	2	3	1	50.0%	0	0	0
Douglas	1	3	2	200.0%	0	0	0

Replacement openings are caused by existing workers permanently leaving their occupation. Many additional job openings occur due to job changes within occupations.

Data Sources and Limitations

Industries of Employment for Market Research Analysts

Industry Click links to view infoUSA employers	Ownership	2006 Employment
Total, All Industries	All	1,524
Total, All Industries	Private	1,454
Manufacturing	Private	542
Computer and Electronic Product Manufacturing	Private	499
Computer and Peripheral Equipment Manufacturing	Private	72
Semiconductor and Other Electronic Component Manufacturing	Private	393
Navigational, Measuring, Electromedical, and Control Instruments Manufacturing	Private	24
Wholesale Trade	Private	235
Merchant Wholesalers, Durable Goods	Private	100
Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers	Private	12
Professional and Commercial Equipment and Supplies Merchant Wholesalers	Private	26
Electrical and Electronic Goods Merchant Wholesalers	Private	53
Merchant Wholesalers, Nondurable Goods	Private	135
Apparel, Piece Goods, and Notions Merchant Wholesalers	Private	125
Retail Trade	Private	16
Information	Private	86
Publishing Industries (except Internet)	Private	60
Software Publishers	Private	56
Telecommunications	Private	12
Finance and Insurance	Private	117
Credit Intermediation and Related Activities	Private	64
Depository Credit Intermediation	Private	20
Nondepository Credit Intermediation	Private	18
Activities Related to Credit Intermediation	Private	26
Insurance Carriers and Related Activities	Private	48
Insurance Carriers	Private	39
Professional, Scientific, and Technical Services	Private	244
Computer Systems Design and Related Services	Private	18
Management, Scientific, and Technical Consulting Services	Private	90
Scientific Research and Development Services	Private	23
Advertising and Related Services	Private	30
Other Professional, Scientific, and Technical Services	Private	75
Management of Companies and Enterprises	Private	105
Administrative and Support and Waste Management and Remediation Services	Private	37
Administrative and Support Services	Private	37
Health Care and Social Assistance	Private	21
Ambulatory Health Care Services	Private	12
Other Services (except Public Administration)	Private	13
Religious, Grantmaking, Civic, Professional, and Similar Organizations	Private	13
Total, All Industries	Local	51
Transportation and Warehousing	Local	16
Public Administration	Local	15
Executive, Legislative, and Other General Government Support	Local	12

Educational Requirements for Market Research Analysts

Workers must have a bachelor's degree to gain the necessary skills for this occupation. However, those with a master's degree have a competitive advantage in this labor market.

Skills for Market Research Analysts

Analyze And Evaluate Economic Data
Analyze And Evaluate Social Data
Analyze And Evaluate Trends In International Markets
Apply Confidentiality Procedures
Apply Cultural And Religious Awareness
Apply Current Social Research
Apply Economic Principles And Trends
Apply Economic Utility Theory
Apply Geographic Knowledge
Apply Labor Market Information
Apply Mathematical Principles To Identify, Analyze And Solve Problems
Apply Mathematical Principles To Social Statistics
Apply Mathematics To Statistical Modeling
Apply Research Methodology To Social Sciences
Apply Statistical Methods
Compile Mathematical And Statistical Data
Conduct Customer Surveys
Conduct Field Research
Conduct Investigations And Research
Conduct Market Research
Conduct Statistical Surveys
Design Tables Depicting Data
Develop And Conduct Telemarketing Programs
Develop Marketing Strategy
Interpret Maps, Charts And Tables For Applied Analysis And Research
Interview Customers
Maintain Social Trend Awareness
Make Presentations
Monitor Consumer And Marketing Trends
Obtain Information From Clients, Customers, Patients Or Others
Prepare Diagrams And Charts To Support Conclusions From Mathematical And Statistical Models
Prepare Mathematical Simulation Models
Present Technical Papers And Research Results
Provide Expert Testimony On Results Of Investigation
Recognize Interrelationships Among Social Statistics And Indicators
Use Algebra
Use Data Collection Procedures For Social And Personal Information
Use Interviewing Techniques
Use Marketing Techniques
Use Principles Of Group Dynamics
Write Technical Papers From Original Research

Schools and Training Providers for Market Research Analysts

The training providers listed below offer one or more of the following programs:

Southern Oregon University 1250 Siskiyou Blvd Ashland, OR 97520 Phone: (541) 552-7672 Programs of Training: Economics, General	Linfield College 900 SE Baker McMinnville, OR 97128 Phone: (503) 883-2200 Programs of Training: Economics, General	Western Oregon University 345 N Monmouth Ave Monmouth, OR 97361 Phone: (503) 838-8000 Programs of Training: Economics, General
George Fox University 414 N Meridian St Newberg, OR 97132 Phone: (503) 538-8383 Programs of Training: Economics, General	Portland State University 724 SW Harrison Portland, OR 97201 Phone: (503) 725-4433 Programs of Training: Economics, General	Pacific University 2043 College Way Forest Grove, OR 97116 Phone: (503) 352-3174 Programs of Training: Economics, General
Oregon State University 104 Kerr Administration Bldg. Corvallis, OR 97331 Phone: (541) 737-0123 Programs of Training: Economics, General Applied Economics	Lewis & Clark College 0615 S W Palatine Hill Rd Portland, OR 97219 Phone: (503) 768-7000 Programs of Training: Business/Managerial Economics Economics, General	University of Oregon 110 Johnson Hall Eugene, OR 97403 Phone: (541) 346-3014 Programs of Training: Economics, General
Willamette University 900 State St Salem, OR 97301 Phone: (503) 370-6300 Programs of Training: Economics, General	Reed College 3203 SE Woodstock Blvd Portland, OR 97202 Phone: (503) 771-1112 Programs of Training: Economics, General

Career Pathway Roadmaps for Market Research Analysts

These Oregon community colleges have defined career pathway roadmaps to facilitate entry into this occupation:

Related Occupations

The scores listed below indicates how closely the skills for Market Research Analysts matches the occupation in the list. A score of 100% means the occupations have identical skill sets. A maximum of 10 occupations are displayed below.

Occupation	Skill Overlap
Economists	62%
Survey Researchers	62%
Social Scientists And Related Workers, All Other	39%
Urban And Regional Planners	38%
Geographers	36%
Anthropologists And Archeologists	35%
Statisticians	30%
Actuaries	28%
Psychologists, All Other	28%
Historians	21%

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